Who is
Alejandro Ramos Saavedra?

Over the years, I have gained a diverse range of experiences in my professional career as an entrepreneur, corporate executive, design practitioner, independent consultant, and lecturer. This has allowed me to design and execute projects where various fields, such as design, art, content, technology, business strategy, and academia, intersect.

I have co-founded and co-edited a design magazine (tomo), established two NGOs (Pase Usted, Ajaraca), founded and managed two digital technology companies (Salón, ARS), and served as the head of the digital and innovation strategy department for (Telmex), the largest telecommunication company in Mexico. I have also provided consultation services to various design studios, think tanks, and global companies.

After a decade of work, I pursued further education in the field of innovation design, enrolling in the Global Innovation Design  postgraduate program at at The Royal College of Art and Imperial College in London. During this time, I studied the application of technologies like recommendation engines, sensors, and behavioral analysis software to create personalised objects with meaning (Meaning Making Machine). My dissertation explored the use of religious principles to infuse meaning into design (Designable Religion).

After graduation, I started Moodlab, where I created a model for customising well-being workouts and oversaw business development for Cocolab international, a Mexican studio that blends multiple disciplines to create impactful immersive experiences.

Currently, I run a boutique design consulting practice. I lecture in Graphic Design at Kingston School of Art (leading a module focused on self-initiated projects), and in Design Management and Cultures at London College of Communication. As an art practitioner, I create immersive experiences, art installations, and instructional pieces that investigate the relationship between aesthetics and mental health.